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MKTG 74- First Class Handout Spring 2008
Required Textbook: Contemporary Marketing, by Boone & Kurtz, Thompson Learning, 12th edition Methods of Evaluation/Grading
GRADING CRITERIA % / Points Exam #1 10% 100 Exam #2 10% 100 Final Exam 10% 100 Homework/Cases 30% 300 Marketing Plan 30% 300 Marketing Plan Presentation 10% 100 Total 100% 1000 900-1000 = A 800 - 899 = B 700 - 799 = C 600 - 699 = D Below 599 = F**Extra Credit assignments are also available, instructor will discuss in class
Classroom Policies · Attendance Success in the course is dependent upon attendance; attending a class means arriving on time, coming back to class promptly from breaks, and staying for the entire class period. Any missed class sessions may naturally affect your performance, we conduct in-class assignments for points and you are unable to make-up the points if you are absent from class. Absences will affect your grade unless there are clear and verifiable extenuating circumstances. Students are expected to attend all class meetings. A student who fails to attend the first meeting of a course without notifying the instructor may be dropped from the class. In addition, an instructor may drop a student after the no record drop deadline (approximately 25% of the term) and before the “W” drop deadline (approximately 75% of the term) for excessive absences. Nevertheless, it is always the student’s responsibility to officially drop or withdraw from the class. Students who fail to file the necessary forms, even though they stop attending class, will be assigned a course grade.
· Class participation Participation in class involves demonstrating an interest in the reading material and sharing insights with others in class discussions. All reading is to be completed by the due date on the syllabus. As a courtesy to your fellow students and instructor, please turn off all pagers, cellular phones and other electronic devices for the duration of class. If you respond to a pager or a cellular phone in class, you will be asked to leave the class for the remainder of the meeting; furthermore, missing any in-class assignments. Guests and children: Only authorized persons are allowed in the classrooms. College liability coverage does not extend to guests or children and thus they are not allowed in the classroom. If a student needs assistance with childcare during class time, please contact the EOPS office. EOPS may be able to help with long-term day care; however, it does not provide day-care service on a drop-in basis. · Respect Each person in this classroom comes from a different place, has experienced different things and is unique. This classroom will have a positive educational environment where we can learn from each other and grow intellectually. Treat everyone in the classroom with courtesy and respect As a courtesy to class members and to the instructor students will raise their hand and wait to be called upon before verbally asking a questions. · Missed exams or assignments Papers and homework must be handed in at the beginning of class on the day assigned. LATE ASSIGNMENTS ARE NOT ACCEPTED. Unless approved in advance by the instructor (or with substantiated documentation), missed exams will given an automatic “F.”
College Policies
Example: This course is subject to the policy of “instructor-initiated drop” for excessive absences. Nevertheless, if the student decides to stop attending, it is always the student’s responsibility to officially drop or withdraw from the class. Otherwise, the ‘instructor initiated drop’ will result in an “F” for the course. · Wait List policy On a waiting list, you are eligible for a place in class if you come to every class and if you turn in the work while you are there.Being on a waiting list does not mean you are guaranteed a place in class. It simply means you are welcome to wait for an opening in the class if you desire. If no one drops out of the section you’re attending, no students can add. As a result, you should be aware of the last day to add and have a back-up class chosen if you need another class. This plan is especially important for financial aid recipients, who must carry a full load to receive their financial aid. Being on a waiting list does not count as a class toward your full load. · Academic Honesty (refer to “Students Rights and Responsibilities in the Shasta College Catalog).
According to the Shasta College Student Handbook and the Shasta College Catalog, there are a number of unauthorized behaviors that violate the campus academic honesty policy. Each student should become familiar with the policy.
Failure to acknowledge the work of other scholars constitutes an egregious breach of ethics and is a violation of civil law. You must, in all cases, do your own work, acknowledge sources, and document them appropriately. Any incidents of plagiarism will result in an “F” for the course. Also, the sanctions imposed by the College Catalog will be applied. If you have any questions about plagiarism, please do not hesitate to contact me. In other words, cheating of any sort will not be tolerated and will result in an “F” for the assignment, quiz, or exam. · Student Conduct and Discipline In accordance with the Student Code of Conduct (Board Policy 5410) and the Student Handbook (http://www3.shastacollege.edu/studev/handbook/STU-Planner%20Template.pdf), students are expected to obey all California State laws and all Federal laws that pertain to behavior on a college campus. Shasta College’s jurisdiction and discipline shall be limited to conduct that occurs on Shasta College premises or that is related to school activities. Any student found to have committed misconduct is subject to the disciplinary sanctions outlined in Board Policy, Section 5420.
· The following statement regarding the accommodation of disability: If you feel that you will need academic accommodations in this class due to limits imposed by a disability then contact the Disability Resource Center (225-3973) to make the necessary arrangements. It is the student’s responsibility to provide documentation that verifies the disability and the type of limitations that may result. The Disability Resource Center has been delegated the authority to, 1) evaluate that documentation and determine if it is sufficient to justify accommodations, 2) determine which accommodations are appropriate, 3) facilitate the provision of approved accommodations.· Important Dates: o January 28th – Last day to register/add a full term-class o February 14th- Last day to drop af full-term class without an entry appearing on student’s record o April 14th -Last day to withdraw from full-term classes and receive a “W” Note: The first day handout is subject to change at the discretion of the Instructor.
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